Company background:
RSM Eastern Africa is a member firm of the RSM network, a world leading provider of audit, tax and consulting services to entrepreneurial growth-focused organisations globally. The network has a combined staff of over 65,000 with 900 offices across 120 countries and in each of the top 40 major business centres.
RSMEA was founded in 2004 and has developed a powerful network of offices across East Africa. The factor that links RSM member firms is its Purpose - THE POWER OF BEING UNDERSTOOD which is rooted in RSM’s unwavering focus on our principles of collaboration, understanding and providing relevant insights and solutions by: gaining a deep understanding of what matters to our clients; building a long-term relationship through a client-centric focus; sharing insights of our local and global experts; and design-thinking and co-creating solutions. This client-centric approach ensures that we acquire a deep understanding of our client needs, that empowers businesses to move forward and realise their full potential.
RSM in East Africa specialises in Audit & Assurance, Transaction Advisory, Tax Services, Management Consulting, Risk Advisory, and Outsourcing. RSMEA clients range from growth-focused entrepreneurial businesses through to leading multi-national organisations across many sectors and operating nationally and across borders.
The Opportunity
We are seeking a creative, dynamic and motivated Brand & Marketing Associate to join our team at RSM Eastern Africa (Tanzania office). The desired candidate will support the firm’s Brand & Marketing function to ensure consistent brand and social media compliance.
Qualifications, Background, and Experience
- Bachelor’s degree (or equivalent) in Marketing, Communications or a relevant field.
- Minimum of 1-2 years of experience in brand management, digital marketing, or social media.
- Proficiency in design software (Adobe Suite, Canva) and video editing tools (Adobe, Cap Cut) would be an added advantage.
- Proficiency with managing social media platform and engagement.
Skills and Competencies
- Strong content creation skills, including writing, graphic design, and video production
- Familiarity with digital marketing concepts, including SEO and email marketing
- Fluency in English and excellent written and verbal communication skills
- Familiarity with social media management and analytics tools
- Fluency in MS Office applications and formatting
- Fast learner and comfortable with new challenges
- Integrity and reliability
- Highly organized and able to manage multiple projects simultaneously in a fast-paced environment
- Ability to work independently and as part of a team
- Self-motivated and ability to take initiative
Responsibilities
- Assist in the update and design of the firm’s marketing materials, including tax guides/alerts, capability statements, newsletters, the firm’s profile, recruitment posters, business booklets, and other promotional materials.
- Assist in the creation and design of social media, website, and email campaign graphics using applicable design software.
- Support the social media strategy by creating, scheduling, and managing content across all platforms.
- Monitor social media trends, engagement, and analytics to improve content performance.
- Assist in the creation of photo and video content, including capturing, editing, and posting.
- Assist in organizing the firm’s client events, including seminars, webinars, client entertainment, charity, and sponsored events.
- Maintain the client calendar of events and coordinate these in a timely manner, including assisting with client feedback and surveys.
- Maintain the firm’s client and non-client register, create a database of internal CVs using RSM branding guidelines, and organize business card designs and photoshoots for new joiners.
- Identify tender/proposal opportunities by scanning media and websites, and assist in the branding of departmental proposals using updated standard templates.
- Supporting internal communications such as greetings and holiday cards, along with general administrative roles as needed.
Outcomes
- Improved design quality in terms of creating visually appealing and brand-consistent marketing materials.
- Increased social media engagement, growth in followers, and improved brand visibility across platforms.
- Consistent posting of curated content, meaningful interactions with audience and monitoring of key social media metrics leading to actionable improvements in content strategy.
- Actively developing technical skills on the job and through formal training and complying with the firm’s CPD requirements.
- Ability to represent the firm at various events and portray a positive image of self and the firm and create a business network.
- Ensuring the social media strategy is executed efficiently.
- Assist in the maintenance of marketing databases as required.
- Ensure that technical newsletters/articles/bulletins are branded on timely basis.
- Ensure that client seminars and other events are organised proficiently.
- Update the various firm business development registers on a weekly basis.
- Assist in the compilation of client survey results.
- Ensured regular newsletters are designed for clients and non-clients.
- Assisted in organising clients and non-clients events.
If you are inspired to build strong, collaborative and lasting relationships with our stakeholders; gain a deep understanding of our clients' needs; ensure every client benefit from tailored thinking and you resonate with our values; fill out your application by clicking HERE. The deadline for applications is Friday, 14th March 2025. Only shortlisted candidates will be contacted for interviews by 28th March 2025.
By submitting your application for this position, you consent to the collection, processing, and storage of your personal data for recruitment purposes. Your information will be used by RSM Eastern Africa, solely to assess your suitability for the role and may be shared with relevant parties involved in the recruitment process. We are committed to protecting your privacy and will handle your data in accordance with applicable data protection laws. Your data will not be used for any other purpose and will be retained for no longer than necessary for the recruitment process.