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SAP unveils S/4HANA Cloud: AI-Boosted retail efficiency 

SAP is helping retailers adapt to an evolving market by providing solutions that enhance efficiency and customer engagement. At NRF 2025, the launch of SAP S/4HANA Cloud Public Edition for retail, fashion, and vertical business showcased how businesses can better integrate finance, procurement, and merchandising. Designed to address industry complexities, it enables businesses to optimize operations while adapting to shifting consumer demands. Alongside this, SAP unveiled AI-powered tools like a shopping assistant and an enhanced loyalty management system, helping retailers personalize customer interactions and improve decision-making. With these innovations, SAP provides a scalable, cloud-based platform that supports growth, efficiency, and a seamless shopping experience.

Ericsson’s business revolution with S/4HANA in just one year

Ericsson, a global telecommunications leader, has achieved remarkable success with SAP S/4HANA, the next-generation ERP system. Just one year after implementation, Ericsson saw a 30% reduction in project costs—a clear testament to the platform’s impact. S/4HANA streamlined their operations, delivering real-time insights into their massive global supply chain and empowering faster, smarter decisions. With its advanced analytics, Ericsson now anticipates market shifts and customer demands with precision, keeping them ahead in the fast-moving telecom world. This success story showcases the transformative power of SAP S/4HANA, enabling businesses to boost efficiency and drive growth in today’s digital landscape.

Enterprise agility, redefined: SAP’s path to smarter growth

SAP stands at the forefront of global enterprise innovation, empowering businesses to thrive in the digital age through its intelligent suite of cloud-based solutions. By seamlessly integrating AI, machine learning, and real-time analytics, SAP streamlines operations, enhances decision-making, and drives sustainable growth across industries. Its ERP systems redefine efficiency, offering scalability for enterprises of all sizes while fostering agility in dynamic markets. Committed to sustainability, SAP embeds ethical practices into its technology, enabling clients to achieve carbon-neutral goals. With a client-centric ethos and a legacy of transforming challenges into opportunities, SAP remains the trusted partner for enterprises aspiring to lead in an interconnected, data-driven world—elevating potential through innovation that transcends boundaries.